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The FiFi Awards are an annual event sponsored by The Fragrance Foundation which honor the fragrance industry's creative achievements and is the most prominent and prestigious celebratory event of the fragrance industry. These are the People's Choice Awards of the perfume industry, only less respected, with awards going to celebrity-branded and market-tested scents rather than real perfume. These awards have been held annually in New York City since 1973 and are attended by around 1,000 members of the international fragrance community, designers and celebrities from the fashion, theatre, film, or television industries.
Video FiFi Awards
Current Awards
Fragrance of the Year
Women's Fragrance of the Year - Popular
Women's Fragrance of the Year - Prestige
Women's Fragrance of the Year - Luxury
Men's Fragrance of the Year - Popular
Men's Fragrance of the Year - Prestige
Men's Fragrance of the Year - Luxury
Consumer Choice
Women's
Men's
Fragrance Hall of Fame
Bath & Body Line of the Year
Interior Scent Collection of the Year
Best New Celebrity Fragrance of the Year - Private Label/Direct Sell
Bottle Design
Women's Best Packaging of the Year - Prestige
Women's Best Packaging of the Year - Popular Appeal
Men's Best Packaging of the Year - Prestige
Men's Best Packaging of the Year - Popular Appeal
Advertising
Editorial Excellence in Fragrance Coverage - Women's Scent Feature
Editorial Excellence in Fragrance Coverage - Women's Scent Bite
Editorial Excellence in Fragrance Coverage - Men's Scent Feature
Best National Advertising Campaign - Print
Other Awards
Retailer of the Year
Technological Breakthrough of the Year
Maps FiFi Awards
Discontinued Awards
Fragrance of the Year
Women's Fragrance of the Year - European
Women's Fragrance of the Year - Specialized
Women's Fragrance of the Year - Mass Appeal
Men's Fragrance of the Year - European
Men's Fragrance of the Year - Non-Store Venues
Advertising
Best National Advertising Campaign for a Women's Fragrance
Best National Print Campaign for a Women's Fragrance
Best National Advertising TV Campaign for a Women's Fragrance
Best National Advertising Campaign for a Men's Fragrance
Best National Print Campaign for a Men's Fragrance
Best National Advertising TV Campaign for a Men's Fragrance
Other Advertising Awards
Other Awards
Hall of Fame
Other Person Awards
Innovation of the Year
Miscellaneous Awards
References
External links
- FiFi Awards Page
- 2006 FiFi Award Winners
- 2007 FiFi Award Winners
- 2008 FiFi Award Winners
- 2010 FiFi Award Winners
- 2011 FiFi Award Winners
- 2012 Fragrance Foundation Award Winners
- 2013 FiFi Award Winners
- 2014 Fragrance Foundation Award Winners
Source of the article : Wikipedia
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